Who is Everly Dawn?

Everly Dawn Collection is a online, social and local contemporary women's clothing boutique in Northern California. We feature a select collection of upscale and affordable chic staples and bold on-trend styles curated especially for the suburban fashionista. Shopping can be done online, through Instagram/Venmo, in person at our showroom in Rocklin or by appointment. We offer free shipping, porch pickup and complimentary porch delivery in these areas as well!

My name is Sara Belknap and I am the proud owner of Everly Dawn. Upon receiving my degree in Public Relations from the University of Southern California I had an extensive career in marketing, events and public relations in the hospitality industry. After taking several years off to raise two beautiful boys, I began to think about my next step in life. Fashion has always been a passion of mine and shopping an all-time favorite hobby. I began to dream up my own boutique - and Everly Dawn was born!  What's behind the name? Although I adore my two boys, I always dreamed of having a little girl. When that didn't happen, I decided to call my new business my baby girl name. So I'm treating the Everly Dawn Collection as my third "child" and I can't wait to share some gorgeous pieces with all of you!